ProLegal Cookie Policy
Last Update: December 18, 2025
This Cookie Policy explains how ProLegal, LLC (“ProLegal”, “we”, “us”, or “our”) uses cookies and similar tracking technologies when you:
- Visit our websites (including any subdomains)
- Use our web applications and portals (e.g., ProLegal Suite, ProLegal AI, ProLegal Live, ProLegal Health Network, ProLegal Design, ProLegal Funding, ProLegal Rides, and related platforms)
- Interact with our online content, emails, or advertisements
This Policy should be read together with our Privacy Policy and, where applicable, our Terms & Conditions.
By continuing to use our sites after seeing our cookie banner, or by selecting your preferences in our cookie settings tool, you agree to the use of cookies as described in this Policy, subject to your rights to withdraw consent or opt out under applicable law.
1. What Are Cookies and Similar Technologies?
Cookies are small text files placed on your device (e.g., computer, tablet, smartphone) when you visit a website. They can be read by the site that set them or by other websites that use the same technology.
We also use other technologies that function similarly to cookies, such as:
- Pixels / web beacons – tiny images embedded in pages or emails that help us understand engagement
- Local storage & session storage – browser-based storage used to remember settings
- Software development kits (SDKs) – used in mobile apps for analytics and functionality
- Device identifiers / fingerprinting techniques – technologies that uniquely identify a device or browser
In this Policy, we refer to all of these collectively as “cookies” unless otherwise specified. Regulations such as the GDPR and ePrivacy Directive treat many of these technologies similarly for consent and transparency purposes.
2. Why We Use Cookies
Depending on the product or site you’re using, we may use cookies for the following purposes:
- Strictly Necessary / Essential
- To allow you to navigate the site and use core features (e.g., logging into attorney, provider, or client portals)
- To maintain session security and prevent fraud or abuse
- To remember your privacy and cookie preferences
- To allow you to navigate the site and use core features (e.g., logging into attorney, provider, or client portals)
- Performance & Analytics
- To understand how visitors use our websites and applications
- To measure performance of our content, campaigns, and features
- To improve usability, stability, and speed of our platforms (including ProLegal Suite and ProLegal AI)
- To understand how visitors use our websites and applications
- Functionality
- To remember your settings (e.g., language, region, dashboard preferences)
- To personalize content and user experience for attorneys, healthcare providers, and clients
- To remember your settings (e.g., language, region, dashboard preferences)
- Advertising & Marketing
- To measure the performance of advertising campaigns
- To show relevant ads or remarketing messages based on your interactions with our sites
- To limit how often you see certain ads
- To measure the performance of advertising campaigns
- Security & Fraud Prevention
- To detect suspicious activity and protect user accounts and our systems
- To help ensure compliance with our usage policies
- To detect suspicious activity and protect user accounts and our systems
- Product-Specific Uses
- Legal Funding & Consumer Services – to support application flows, estimate tools, status portals, and communications
- Health & Medical Network – to support provider and case management portals, while avoiding unauthorized collection or disclosure of protected health information (PHI) through cookies where HIPAA applies
- Transportation / Rides – to support geolocation-related features (where enabled), route or status pages, and fraud prevention
- Background Checks & ProLegal Verify – to secure access to sensitive screening information and ensure proper authentication and audit logs
- Legal Funding & Consumer Services – to support application flows, estimate tools, status portals, and communications
3. Types of Cookies We Use
We broadly categorize cookies as follows:
- Strictly Necessary Cookies
- Required for our sites, portals, and services to function properly
- Enable core features such as:
- Account login and authentication
- Secure form submissions (e.g., intake forms, funding or medical lien requests)
- Remembering cookie/privacy choices
- Account login and authentication
- These cookies are typically set based on our legitimate interests in providing secure and functional services and generally do not require consent under the GDPR, but still require disclosure.
- Required for our sites, portals, and services to function properly
- Analytics & Performance Cookies
- Help us understand how visitors use our sites and services
- May track pages visited, time spent, links clicked, and how you arrived at our site
- Used to improve our platforms, including ProLegal Suite product performance and user experience
- Under the GDPR and similar laws, non-essential analytics cookies generally require your opt-in consent before they are set.
- Help us understand how visitors use our sites and services
- Functionality Cookies
- Store user preferences (e.g., language, region, saved filters)
- Remember whether you are logged in and which dashboard configuration you prefer
- Enhance experience but are not strictly necessary
- Store user preferences (e.g., language, region, saved filters)
- Advertising & Targeting Cookies
- Set by us or by our advertising partners
- Can be used to:
- Build a profile of your interests
- Show relevant ads on other sites or platforms
- Track the performance of ad campaigns
- Build a profile of your interests
- These are typically considered “non-essential” and require consent under GDPR and a clear opt-out under CCPA/CPRA, especially where they involve “selling” or “sharing” personal information for cross-context behavioral advertising.
- Set by us or by our advertising partners
- Security & Compliance Cookies
- Help ensure platform integrity, including fraud detection, bot detection, rate limiting, and security event logging
- Used across our legal funding, health network, and background check solutions, given the sensitivity of the data involved
- Help ensure platform integrity, including fraud detection, bot detection, rate limiting, and security event logging
4. Cookies in Sensitive Contexts (Health, Finance, and Background Checks)
Because ProLegal operates in legal, financial, health/medical, transportation, and background check contexts, we take particular care with how cookies and trackers are used around sensitive data:
- Health / Medical Network & Online Tracking
- When we support or integrate with healthcare providers, or when our tools are used in connection with patient care or medical billing, we may be subject to HIPAA or similar laws.
- In these cases, we follow U.S. Department of Health and Human Services (HHS) guidance on online tracking technologies, including avoiding the collection of PHI via third-party tracking tools or ensuring proper safeguards and business associate agreements where required.
- We do not use cookies to store diagnoses, treatment information, or other clinical details.
- When we support or integrate with healthcare providers, or when our tools are used in connection with patient care or medical billing, we may be subject to HIPAA or similar laws.
- Legal Funding & Consumer Financial Information
- We do not use cookies to store full Social Security numbers, payment card numbers, or banking credentials.
- Cookies may, however, be used to:
- Maintain secure sessions when you log in to view funding-related information
- Save your progress in online forms
- Detect and prevent fraud and abuse
- Maintain secure sessions when you log in to view funding-related information
- We do not use cookies to store full Social Security numbers, payment card numbers, or banking credentials.
- Transportation / ProLegal Rides
- Where location-related features are used (e.g., viewing pick-up or drop-off details or status pages), cookies and/or browser storage may store session identifiers and limited location-related preferences.
- We do not store precise GPS data in cookies; if location services are enabled, they are handled in accordance with browser or device permissions and our Privacy Policy.
- Where location-related features are used (e.g., viewing pick-up or drop-off details or status pages), cookies and/or browser storage may store session identifiers and limited location-related preferences.
- Background Checks & ProLegal Verify
- These services may involve highly sensitive identifiers (e.g., date of birth, partial SSN, driving or criminal record data).
- Cookies are used primarily to authenticate authorized users and secure access; the underlying data is stored in secure systems, not in cookies.
- These services may involve highly sensitive identifiers (e.g., date of birth, partial SSN, driving or criminal record data).
5. Third-Party Cookies
We may allow selected third parties to set cookies on your device, including:
- Analytics providers (e.g., tools similar to Google Analytics or privacy-focused analytics solutions)
- Advertising and marketing partners
- Customer support and live chat tools
- Security, performance, and error monitoring vendors
These third parties may use cookies to:
- Measure usage and performance of our sites and services
- Provide aggregated analytics to us
- Serve advertising or content on other websites
- Help us detect fraud, abuse, or technical issues
Where required by law, third-party cookies are only set after you provide consent through our cookie banner or settings tool.
6. Legal Bases and Regional Privacy Rights
6.1 European Economic Area (EEA), UK, and Similar Jurisdictions (GDPR / ePrivacy)
If you are located in the EEA, UK, or other regions with similar laws:
- We rely on your consent for non-essential cookies (analytics, advertising, and certain functionality cookies). These will not be set unless and until you opt in via our cookie banner or settings tool.
- For strictly necessary cookies, we rely on legitimate interests in running a secure and effective website and services.
- You have the right at any time to:
- Withdraw your consent to non-essential cookies
- Object to certain processing based on legitimate interests
- Learn more about how we process your data in our Privacy Policy
- Withdraw your consent to non-essential cookies
6.2 California and U.S. State Laws (CCPA / CPRA and Others)
If you are a resident of California, you may have additional rights regarding cookies and tracking technologies under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).
In particular:
- Some analytics and advertising cookies may constitute a “sale” or “sharing” of personal information for cross-context behavioral advertising.
- Where required, we will:
- Provide a clear and conspicuous “Do Not Sell or Share My Personal Information” link or equivalent mechanism; and
- Provide a “Limit the Use of My Sensitive Personal Information” option where applicable (for example, in relation to health, financial, or precise geolocation data used for certain purposes).
- Provide a clear and conspicuous “Do Not Sell or Share My Personal Information” link or equivalent mechanism; and
- We will honor Global Privacy Control (GPC) or similar signals where required by law.
Other U.S. states have adopted privacy laws with similar requirements, and we align our cookie practices with those laws to the extent applicable.
6.3 Health Privacy Laws (HIPAA)
Where ProLegal acts as a covered entity or business associate under HIPAA, we follow HHS and OCR guidance on online tracking technologies. We avoid using cookies or third-party trackers in ways that would result in improper disclosure of PHI and implement necessary safeguards, contracts, and configurations when such technologies are used in regulated contexts.
7. Managing and Controlling Cookies
You have several options to control cookies and tracking:
7.1 Our Cookie Banner and Settings Tool
On your first visit (and periodically thereafter), you will see a cookie banner or consent pop-up that:
- Explains our use of cookies
- Lets you accept all, reject non-essential, or customize cookie categories
- Provides a link to this Cookie Policy
You can change or withdraw your consent at any time via the “Cookie Settings” or similar link in our website footer or within your account settings.
7.2 Browser and Device Settings
Most browsers allow you to:
- Block or delete cookies entirely
- Block third-party cookies
- Configure notifications before a cookie is stored
Please note:
- If you disable strictly necessary cookies, some parts of the site or portal may not function properly.
- Each browser and device may require separate configuration.
7.3 Advertising Industry Opt-Outs
Where applicable, you can use industry tools to opt out of interest-based advertising, such as:
- Network Advertising Initiative (NAI) opt-out pages
- Digital Advertising Alliance (DAA) opt-out tools
These options are browser- and device-specific and do not prevent all forms of tracking.
7.4 Global Privacy Control (GPC) and Do Not Track
Where required by law, we will treat valid Global Privacy Control (GPC) signals as a request to opt out of certain data sales or sharing via cookies or similar tracking technologies.
At this time, many browsers also support “Do Not Track” (DNT) signals; while legal requirements vary, we may take these into account as part of our broader privacy-by-design approach and evolving legal obligations.
8. How Long Cookies Stay on Your Device
- Session cookies expire when you close your browser or log out of your account.
- Persistent cookies remain on your device for a longer period or until you delete them (e.g., days, weeks, or months), depending on their purpose.
We aim to:
- Use the shortest reasonable retention periods, particularly for analytics and advertising cookies
- Avoid storing sensitive categories of data in cookies
- Align cookie lifetimes with legal and best-practice recommendations
You can always delete cookies from your browser or device manually.
9. Cookies Used on Specific ProLegal Products
Because ProLegal operates multiple products and services, the exact cookies and trackers used may differ between:
- Public marketing websites
- Attorney dashboards and law firm tools (ProLegal Suite, ProLegal AI, ProLegal Live)
- Health Provider and Medical Network portals
- Transportation / Rides tools
- Background check and verification platforms
We may provide product-specific cookie notices or in-app disclosures for certain portals, especially where additional legal or contractual obligations apply (e.g., HIPAA-related environments or restricted-access financial/verification systems).
Your attorney may wish to attach or link to:
- A cookie table or matrix with:
- Cookie name
- Provider
- Category (e.g., necessary, analytics, advertising)
- Purpose
- Duration
- First-party or third-party
- Cookie name
This table should be based on a current technical scan of the ProLegal sites and apps and updated regularly to reflect new tools and configurations.
10. Updates to This Cookie Policy
We may update this Cookie Policy from time to time, for example, to reflect:
- Changes in our technology stack or cookie usage
- Updates to applicable privacy or cookie laws (including GDPR, ePrivacy, CCPA/CPRA, HIPAA guidance, or new state laws)
- Changes to our products, such as new ProLegal Suite modules or health network capabilities
When we make material changes, we will:
- Update the “Last Updated” date at the top of this Policy; and
- Provide additional notice where required (e.g., by displaying an updated banner or sending notifications to registered users).
11. Contact Us
If you have any questions about this Cookie Policy or our use of cookies and similar technologies, please contact us at:
ProLegal, LLC
400 N Brand Blvd Suite 850
Glendale, CA 91203
Email: info@prolegal.com
You can also find more information about how we process personal data in our Privacy Policy.
If you’d like, next step I can:
- Draft a specific cookie table framework (with example entries for analytics, chat, security, ads) that your dev team can populate after running a cookie scan, and
- Add inline comments for your attorney explaining where to tighten or soften language for risk tolerance.